What Does Your Car Say About You?

We all buy things for different reasons personal to us. Each item we buy says something about us. The food we buy from the supermarket, the drinks we are served in our favourite bar or local pub, the books and films we read and watch. Everything says something about us. So what does your car say about you?

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YouGovProfiles holds demographic profiles on each car brand. We can discover what the average customer of each brand enjoys with regards to food, interests, entertainment as well as their age range and gender and even your politics. Each brand has a different demographic that may, in some circumstances, surprise you.

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Ford

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For those of you who own a Ford, the average customer is a 55-year-old-plus female who works in the accounting profession. Her political views are on the Right of the spectrum and she lives somewhere in Wales and Avon.

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Despite living in Wales, she has a niche interest in Arsenal Football Club, has a general interest in parenting so you can assume she has children and possibly grandchildren and loves a spot of gardening. If you want to keep this lady entertained, best stick on a copy of Jurassic World or Deadpool to watch, or maybe get her feet moving with an episode of Strictly Come Dancing and music from Lonnie Donegan.

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Ford Fiesta

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Ford Fiesta Drivers

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